Jah Brown
No social team. No time. Still expected to show up every day.
I'm the team. You get the growth.
I build the strategy.
Seven years growing brands across insurance, B2B and creator-led businesses. Teams, budgets and influencer partnerships, with results you can measure.
The line on this page moves. In every project it sits where my role really split: the thinking on paper, the doing in black.
Then I make the work.
- 0 years growing brands on social
- 0 people on the team I directed
- 0M+ reach through influencer campaigns
- 0 pieces of press coverage, 17 nationals
Four accounts. One director. No time.
The problem
The Director of Youth was running four accounts across two brands himself, half a day a week, with no design system and no one to take it on.
The approach
I took it off his plate. One brand system across two identities, research-led hooks, a phone capture guide for volunteers, a client approval calendar, and faith content checked against Church teaching before it posts.
"Overall I think they're excellent and I'm really impressed... a real step up."Client feedback
- 3x posts, 17 to 53 in 34 days
- 2x reach, 8,488 to 17,552
- 37K post views, plus 14.7K on Stories
- +167 followers, 100% organic
Staysure, Avanti and Petsure
Three brands. One team. One budget.
The brief
Grow Staysure, Avanti and Petsure at the same time, without them blurring into each other.
The insight
Nobody follows an insurance brand. People follow travel, pets and lifestyle. So each brand got its own positioning, tone and content world, built around what its audience cared about, not the product.
- 30K+ organic growth on Instagram, Facebook, TikTok and X
- £60K across content, ads, influencers and agencies
- 25% cost-per-engagement cut
Original work and spec ads
Hyper-real films. No crew.
The brief
Prove AI video can pass for real production, in brand ads, character campaigns and short film. Written, directed and produced solo.
The insight
Prompting is the new pre-production. Character sheets, keyframes and shot-level plans are what separate cinema from slop.
ONIYO
A mother crosses worlds to kill the creature that took her dying son, and learns too late it was the only thing that could save him. 90 seconds, no words. Written, designed, generated, edited, scored and graded solo.
Petsure and Staysure
1M+ reach, inside insurance rules.
The insight
Pet and travel micro-creators carry more trust per follower than celebrities. Their content is experience-led, not claims-led, so it passes compliance more easily.
- 1M+ combined reach
- 6 pet micro-creators, briefed and managed
- Urban Paws sourcing partner
Petsure, with Borkowski PR
Social data that journalists could use.
Community data and social-first content gave PR stories a proof layer: real audience behaviour, not brand claims. For The Petsure Games, the world's first pet Paralympics, made with Borkowski PR, I was on the ground making the social content.
London Evening Standard on The Petsure Games. Watch on YouTube
- 0 pieces of coverage
- 0 nationals
- 0 broadcast interviews
- +200% week-on-week comparison transactions
- +156% completed quotes
What If We Did?
Short-form without a production team.
Creator-led brands needed steady, platform-native output. I built the system end to end: strategy, shooting, editing and positioning across TikTok, Reels and Shorts.
Certified brand strategist.
I'm Jah, a social media leader and content producer in London. Seven years of building the strategy, then making the work myself.
- Research. Find what the audience really cares about, and what already works in the niche.
- Strategy. Positioning, content pillars and a plan a team can run.
- Make. Design, film, edit and post. Then read the numbers and improve.
Daily tools
Veo / Seedance / Kling / Runway / Midjourney / Nano Banana / Magnific / Claude / GPT / DaVinci Resolve / Adobe / CapCut / Canva
One person.
Need a social lead who can build the strategy and make the work?
Let's talkLinkedIn jahbrown17@gmail.com © 2026 Jah Brown